reports that a study published in the Annals of Behavioral Medicine suggests that when patients are allowed to choose between several medications, the medication’s effectiveness may increase and potential side effects may be reduced. According to the researchers, giving patients a choice may help them to focus on sensations that the medication is working or evidence supporting the medication, while denying a choice may make people skeptical of a medication’s effectiveness.
http://www.wsj.com/articles/giving-patients-some-choice-may-boost-drugs-effectiveness-1468250226
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