Scaring People About Outcome Of Not Vaccinating May Be More Effective Than Giving Facts.

reports that instilling fear in so-called anti-vaxxers about the repercussions of not vaccinating their children, appears to be an effective method to reverse their views. The study revealed that frightening people was more likely to change their minds than giving them facts about vaccines. http://www.wsj.com/articles/the-peril-of-ignoring-vaccinesand-a-solution-1457537743